Black Friday? Shop Small Business Saturday!

on Friday, 25 November 2011. Posted in APM Blogs

Black Friday? Shop Small Business Saturday!
Today, November 25th 2011, is traditionally known as "Black Friday", or the start of the holiday shopping season. Always the Friday following Thanksgiving, retail chains and stores nationwide open their doors earlier than ever for prices that, in some cases, seem too good to be true.

Usually madness of some magnitude ensues, whether it be people camping outside stores for days before any sales actually begin, civilized people reduced to fighting over merchandise, or an unfortunate circumstance that involves an injury. Every year, the tradition seems to get bigger as stores are opening their doors as early as midnight on Black Friday or in some cases, even on Thanksgiving.

Presently, a new shopping season kick-off tradition is emerging that first began on November 27th 2010 of last year. Introducting "Small Business Saturday", sponsored by American Express, that encourages holiday shoppers to stay local and purchase products from small business retailers.

This iniative by American Express began through social networking and quickly caught fire late last year. Since, the campaign has generated more than 1 million "likes" on Facebook and over 30,000 Tweets referencing #smallbusinesssaturday. Word of mouth has helped also as more than 41 politicians and small business sponsor groups have promoted and supported the initiative.

Supporting your local businesses is key to staying connected and contributing to your community's well being. Check out your local shops this weekend and shop locally online as well. 

APM Studio is proud to be a small business supported by it's community in South Florida. Check out our Gift Ideas Page for a little inspiration this holiday season. A meaningful gift is easy to find through creativity; visit  today for media transfer and gift options perfect to preserve your memories and suprise your loved ones with a thoughtful gift.

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Comments (1)

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    26 November 2011 at 15:27 |

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